Unveiling the Power of Pricing: Highlights from the 14th Annual EPP® European & Global Pricing Forum

DATE: 21 November 2019
LOCATION: Van der Valk Hotel Brussels Airport, Brussels, Belgium

In the heart of Brussels, amidst the bustling energy of the city, the 14th annual EPP® European & Global Pricing Forum unfolded its doors to pricing enthusiasts, experts, and industry leaders from around the world. Hosted at the esteemed Van der Valk Hotel Brussels Airport, this three-day event served as a nexus for learning, interaction, and networking, delving deep into the realms of pricing strategies, profit optimization, and innovative technologies.

From riveting workshops to expert presentations, panel sessions to roundtable discussions, the forum offered a comprehensive platform for attendees to dive into the intricacies of pricing dynamics. But it wasn’t just about absorbing knowledge; it was about actively engaging and collaborating with peers, fostering meaningful connections that transcend geographical boundaries.

One of the highlights of the event was the innovation showcase start-up session, where emerging companies had the opportunity to shine a spotlight on their groundbreaking technologies reshaping the pricing landscape. Attendees were treated to a glimpse of the future as they explored the latest advancements in pricing software, analytics tools, and AI-driven solutions.

The evening event, held amidst the backdrop of a vibrant exhibition area, was nothing short of unforgettable. It provided the perfect setting for attendees to unwind, network, and forge new partnerships while enjoying a delightful array of refreshments and entertainment.

But perhaps the true magic of the EPP® European & Global Pricing Forum lies in its ability to bring together like-minded individuals who share a common passion for pricing excellence. It’s a place where ideas are exchanged, insights are gained, and collaborations are born—a testament to the power of community and collective intelligence.

As we reflect on the 14th edition of this prestigious event, one thing becomes abundantly clear: the journey towards pricing mastery is an ongoing pursuit, filled with challenges, opportunities, and endless possibilities. And with each iteration of the EPP® European & Global Pricing Forum, we inch closer towards unlocking the full potential of pricing as a strategic lever for driving business success.

Stay tuned for updates and mark your calendars for next year’s forum—because the journey towards pricing excellence never ends.